It’s time to get your advent calendars at the ready because it’s only 3 days until the beginning Advent! The Christmas decorations may have already appeared in the shops by the end of October, but for the average holidaymaker, it’s not until December that we can truly begin the countdown to Christmas day.
So what will you be buying for your loved ones this Christmas?
Check out this quick gift guide if you’re struggling for ideas...
The Wife
When it comes to shopping … Continue reading →

 Congratulations Barack Obama on winning the US presidential election! Here at DirectSight, we think this is a cause to celebrate. After a close shave with competitor Mitt Romney, Barack once again won his place as US president for another 4 years. To get into the election spirit, check out the DS Collection 213 rimless glasses frames for a cool take on Mr. President’s eyewear. Obama favours a simple, rectangular rimless frame, as seen here:
Alternatively, why not invest in … Continue reading →

At Direct Sight we’re very proud to host such a broad stock of a brand as iconic and enshrined in rich history as Ray Ban in our Ray Ban glasses and Ray Ban sunglasses range.

To commemorate our love of their everlasting chic, we thought we’d take a walk through Ray Ban’s past and present to see exactly how they became synonymous with style as they are today.

Ray Ban all began back in 1936, when eye health brand Bausch & Lomb answered the call of Lie… Continue reading →

Since the founding of the brand in 1936, Ray Bans have become one of the most recognisable styles of eyewear, worn by everyone from presidents to film stars. Their durable yet polished and stylish designs are universally popular and lay testament to the brand’s dedication to creating timeless classics.
1.    The idea for aviator sunglasses first began when General John MacCready permanently damaged his eyes during a high altitude flight. He realised sunglasses designed specifica… Continue reading →